Lana Del Rey H&M Commercial Launch

H&M showcases Lana Del Rey’s Blue Velvet melody.  The music video was created by director Johan Renck. Blue Velvet was originally sung by Bobby Vinton. Rey is a time bomb from the 1950’s with her sultry voice and femme fatale traits. She is extremely appropriate for the Autumn “L.A Noir” H&M campaign. The launch was opened at a special gig in NYC last night (see below) where Rey proved how compatible she is for both music and fashion industries. Furthermore to her H&M endorsement, Del Rey is set to promote the new Jaguar F-Type, which will be unveiled at the Paris Motor Show at the end of the month. She has inspired the fashion industry more than other starlets, Mulberry even went as far as naming a handbag after the siren.

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